Get Involved
Become a Vendor
Bring your food, craft or creative work to WAFF 2026. Trading takes place across the festival concourse at Chapter Arts Centre, Cardiff on 12–13 September 2026.
The Opportunity
Be part of the festival marketplace.
WAFF 2026 is a gathering of filmmakers, artists, audiences and communities who come together to celebrate African cinema and culture. The festival concourse is a natural meeting point — a place where conversation, discovery and exchange happen between screenings, workshops and performances.
We are inviting a small number of food and drink traders, craft sellers and artists to trade across the weekend, offering festival-goers something authentic, useful or delicious to take away.
Who Can Apply
Food, craft and creative work.
Food & Drink Traders
Share your flavours with a curious, culturally engaged audience looking for something nourishing between screenings and events.
Craft Sellers
Sell handmade goods, textiles, jewellery, prints or products that reflect African craft, design and creative heritage.
Artists
Bring original artwork, prints, books or creative work that adds something distinctive to the festival atmosphere.
When & Where
Saturday 12 & Sunday 13 September 2026
Trading takes place across the festival concourse at Chapter Arts Centre, Cardiff — the same venue that hosts screenings, workshops and the festival gathering throughout the weekend.
Vendor Fees
Simple, transparent pricing.
£25
Trade for one day across the festival concourse.
£40
Trade across the full weekend.
Payment is confirmed upon acceptance. No payment is required at the application stage — apply first, then pay once your pitch is confirmed.
Application Process
How to become a vendor.
1
Submit your vendor application.
Complete the application form with details about your products, setup and preferred trading day or days.
2
WAFF reviews your application.
We look at fit, capacity and the overall mix of traders to make sure the marketplace reflects the festival community.
3
Successful applicants receive confirmation.
If your application is accepted, we will confirm your pitch, trading day(s) and any practical details you need.
4
Payment is made after acceptance.
Once your place is confirmed, you pay the fee for one day or both days. Nothing is required when you first apply.
Apply Now
Ready to join WAFF 2026?
Applications are open for food and drink traders, craft sellers and artists. Submit your application and we will be in touch.
Questions? Email enquiries@watch-africa.com